Social Media Strategy

Social Media Marketing Campaign

Social media marketing campaigns is building a meaningful relationship across all social media platforms. Reds campaigns will connect to your target market to get direct sales.
Collaboratively plan campaigns from one unified view connecting your marketing, service, and sales teams directly to your customers in real time.

Social Media Strategy

Reds social media marketing strategy is a summary of everything we plan to do and hope to achieve on social media. It guides our actions and lets us know whether were?re succeeding or failing. Every post, reply, like and comment should serve a purpose.

The more specific Reds strategy is, the more effective the execution will be. We will keep it concise. We make your plan attainable and measurable.
The strategy will be coordinated marketing effort to reinforce information (about a brand, product, or service) using at least one social media platform. These campaigns are strategically focused, have measurable outcomes, and influence social media followers to feel or act in a certain way.

See below the first 3 steps in an eight-step plan to create a winning social media marketing plan.

Social Media Marketing

How to Grow An Audience

Harvesting an Audience

Harvesting the audience refers to one of your critical goals which is always growing your audience. The idea is building an email audience your subscribers become an asset you actually own. Are you reaching the right people on Twitter, Facebook and LinkedIn. When it comes to your target audience on social media, you could be missing a trick use Reds to get the audience for you.
• Focus on Subscribers – Key Metric Persona’s
• Need to be the go resource
• Amazing email letters


Use paid social advertising to drive traffic and boost conversions

Setting up a Facebook page and posting regularly can feel like an accomplishment for new and small businesses. But as your operation grows and your audience expands, your social footprint needs to increase along with it especially when social is key to your larger marketing and sales goals.

LinkedIn – Meaningful engagement you can measure

Process Overview- First 3 steps of a 8 point plan

Step 1

Set social media marketing goals that align to business objectives

Each of your goals should be:

  • Specific
  • Measurable
  • Attainable
  • Relevant
  • Time-bound

Step 2

Create audience personas

Knowing who your audience and ideal customer is and what they want to see on social is key to creating content that they will like, comment on, and share.

It’s also critical if you want to turn social media followers into customers for your business.

Step 3

Research Competition

Odds are your competitors are already using social media and that means you can learn from what they’re already doing.

You’ll get a good sense of what’s expected in your industry, which will help you set social media targets of your own.

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